Fizzy Lizzy Red Hill Pomegranate

Being informed of another surprise contribution to our effort, I immediately headed to our secret Libations Laboratory (which only looks suspiciously like my cohort's garage), and was greeted by these fizzy drinks. Another welcome and generous gift by a small company valiantly fighting against Big Soda.

The Bev: I have never had the pleasure to smell any other drink with such a wonderfully pungent aroma as this, I swear it triggered the olfactory receptors connected to sweet boysenberry jam or syrup. I'm assuming the black currant juice had something to do with this. This scent set up my tastebuds for the oncomng flavor invasion. Sadly, it didn't come as I expected it to. The flavor is much mellower than the smell, although it seemed to ripened as I sipped this bottle. I even followed the suggestion that I gently shake the bottle (in order to loosen and sediment, they do use real juice here), but still felt a little let down. I am fond of pomegranate drinks as I have posted before, and real pomegranate is a tad dry, and this is no exception.

The Info: Fizzy Lizzy has been around a few years, and has a decent catalog of carbonated juice drinks, 8 as of this posting. They have won a few humble awards, and compete with the likes of GuS, Kristall and the PepsiCo owned (and pointedly rhyming) IZZE.
The Damage: Only 100 calories per 20oz bottle, that's not bad; 24 grams natural sugars.
Price: $1.29 for a 20oz bottle, $4.99 for a 4 pack.
Retailers: Lizzy's cute website has a nifty 'find' page to locate the nearest retailer to your zip code.
Ingredients: Triple-filtered carbonated water, white grape juice concentrate, pomegranate juice concentrate, black current juice concentrate, Vitamin C.

The End: Lizzy has a good balance between the carbonation and the juice here, Overall, I wasn't as impressed with this drink as I hoped to be, it smells wonderful, but the taste, although seeming to loosen up once it got comfortable, still fell a little flat. Frutzzo would win in a head to head.

The Score: 3.5 out of 5 on this one, just didn't quite do it for me.

-- WiseGuise